Not every interested shopper clicks 'save.' Many visit the same product multiple times without taking action. Smart Save detects that behavior and captures the signal automatically.
Purchase Intent Is Everywhere. Now You Can Turn It into Revenue.
Your shoppers are already telling you what they want.Your shoppers are already telling you what they want. Here's what's new to help you capture that intent, connect it to your marketing stack, and bring them back to buy.
Updates
Not every interested shopper clicks 'save.' Many visit the same product multiple times without taking action. Smart Save detects that behavior and captures the signal automatically.
New: These auto-captured products now appear in a dedicated "Saved for You" tab inside the wishlist drawer, separate from manual saves. Guest shoppers get a login nudge so saves carry over across sessions.
👉Enable Smart Save for your store →
Wishlist Plus captures intent across the entire shopper journey - from browsing with Smart Save, to collection pages and product pages, to Save for Later on the cart. Make sure all touchpoints are enabled so you're not missing signals.
Your wishlist now loads for every shopper from the moment they land on your store - even before they accept or decline cookies. EU and EEA shoppers get the full experience immediately.
Saves are stored locally in the browser and carry over when the shopper logs in or creates an account. Fully GDPR and ePrivacy compliant.
Swym integrates natively with Klaviyo, Omnisend, Ometria, Attentive, and 20+ other ESPs. Once connected, wishlist events and shopper data flow directly into your marketing platform for automations, segments, and campaigns
Shopify Flow: Automate Beyond Email
Shopify Flow connects your wishlist data to any workflow in your Shopify stack - not just email. Use it to automate customer tagging, assign sales reps when high-value items are wishlisted, trigger internal alerts when back-in-stock demand spikes, update loyalty programs, or route data to any app connected to Flow. Self-serve setup.
Office Hours: Automating Your Store with Swym + Shopify Flow
We're hosting a hands-on session for Shopify merchants and agencies. We'd love to have you join.
Date: Tuesday, May 20, 2026
Time: 11:00 AM EDT / 8:00 AM PDT / 5:00 PM CEST
Format: Live session via Zoom
Wishlist Data in Shopify Customer Segments
Swym pushes wishlisted-but-not-purchased data directly into Shopify customer segments. Send these high-intent segments to your ESP and retarget shoppers who showed clear interest but haven't converted. No manual exports needed.
Merchants who activate wishlist-based segments and triggers see up to 25% revenue lift.compared to merchants without these segments active
Swym's marketing triggers automatically notify shoppers when something changes about a product they saved:
Fashion brands with all three triggers enabled see over 25X more revenue than brands running basic triggers alone. If you're only running one or two, you're leaving money on the table.
👉Set up your marketing triggers →
Selling internationally? Swym supports Shopify Markets on our Enterprise plans, so your wishlist and triggers work across regions, currencies, and locales. Talk to us about Enterprise →
Shoppers not converting through email? Use your wishlist data to power Meta ads. Instead of targeting broad audiences, show shoppers the exact products they saved or browsed. Merchants doing this are seeing real improvements in ROAS.
Step-by-step playbook: Read the Wishlist x Meta Ads Playbook →
Together with Digioh we mapped how high-performing fashion brands capture shopper intent and turn it into repeat revenue. And the principles apply across verticals.
What you will find inside:
Every Monday, our AI agent scans your store's wishlist data and sets up to find revenue you're leaving on the table. You'll get one email with exactly what to act on - like a product with 45 saves but no price-drop alert, or a trigger that's off but should be on based on your traffic patterns.
What pilot merchants are getting:
We're adding 20 more stores to the pilot this month.
Reply to this email with "Add me to the pilot" and your first report lands next Monday. No setup required. Opt out anytime.
Available for Swym Pro and above plans.
Book a 15-minute call. We'll audit your configuration, show you which features aren't turned on yet, and map out the quickest path to more revenue from the tools you're already paying for.
Available for Swym Pro and above plans.
Helping e-commerce brands craft a more seamless experience for their customers
