A shopper who saves a product usually isn’t ready to buy yet. Weeks can pass before that save turns into an order, and plenty of saves never do. What you send in between is what makes the difference.
The Klaviyo edition
A shopper who saves a product usually isn’t ready to buy yet. Weeks can pass before that save turns into an order, and plenty of saves never do. What you send in between is what makes the difference.
Connect Swym to Klaviyo and every saved product becomes something Klaviyo can act on. One merchant turned that into a 239x return in 12 months. Their numbers are further down.
Swym’s native Klaviyo integration enables intent-led, individual-level personalization so you can create tailored marketing campaigns that convert. Connecting takes about two minutes.
Want the longer version, covering on-site capture through to email, SMS and push? We wrote it with Klaviyo: Read Signal to Send →
Install, flows, alerts and the revenue they return, in 51 seconds. Watch it →
Until Klaviyo is connected, a saved product just sits in your store, and every week that passes is interested shoppers you’re not reaching.
So we made it quick. Wishlist Plus builds your core flows for you as drafts, with templates already attached, so you can check the data before anything sends. Every email is editable in Klaviyo’s drag-and-drop editor, with no code.
Two things are new this month. Before you authorize, we show you exactly what is about to happen. And a connection that needs re-authorizing is now a one-click banner instead of a “start over” screen.
Connect Klaviyo with Wishlist Plus →
Once it’s connected, three things start moving:
Bigger average orders
Price drops on anything and everything a shopper saved land in one email, so it’s easy to buy several discounted things instead of just one.
More repeat purchases
Winback brings lapsed shoppers back to what they already told you they wanted, and leaves you a Klaviyo segment you can reuse.
Shoppers who stay engaged
Share Wishlist turns a private list into something people send to others. Run Tapcart, and the same saves go out as mobile push too.
Right now, only your wishlist flows know what a shopper saved, every other flow in Klaviyo has no idea. Klaviyo Objects fixes that: your wishlist data becomes a structured object in Klaviyo, so any flow you build, browse abandonment, post-purchase, price drop, not just wishlist-specific ones, can reference the exact product a shopper saved. Needs Wishlist Plus Premium or Enterprise and a paid Klaviyo plan. Our team sets it up for you.
They come back to the same product three times and leave without saving it. Smart Save notices and saves it for them, so you capture interest from shoppers who would never have used the wishlist button. Those saves reach Klaviyo like any other.
Once your wishlist has driven revenue, Smart Save included, the dollar figure shows up on your Home Dashboard. There’s no report to run.
Smart Save is a single toggle in your Wishlist Plus settings, on whenever you want it, off just as easily. It’s on by default for Pro, Premium and Enterprise. On Starter, it is off by default, and just one toggle switches it on.
Different from Smart Save: nothing gets added to a shopper’s wishlist here. When someone keeps coming back to a product without wishlisting it, Frequently Browsed sends them an email instead, one nudge, right from inside Wishlist Plus, fully editable.
The Beaufort Bonnet Company After connecting Smart Save to Klaviyo, their saved products returned 239x what they spent on Swym over 12 months. The wishlist flows average a 62%+ open rate. “Smart Save serves as a key bridge between discovery, consideration and conversion, while also supporting long-term retention.” Elizabeth Edwards, Director of E-Commerce, The Beaufort Bonnet Company |
Escentual Beauty shoppers were comparing products across several visits, and Escentual had no way to bring them back. With wishlist, price-drop and back-in-stock flows running in Klaviyo, sessions that used wishlist features converted 76.65% above their site average, and nearly 1 in 10 orders was influenced by Swym. “Customers had interest, but we didn’t have a clean way to capture them or turn them into future sales.” Chelsey Edmunds, Campaigns and Brand Director, Escentual |
We built everything above live, in a real Klaviyo account. Digest, Price Drop and Back in Stock for order value. Wishlist Reminder, Winback and segments for repeat purchases. Share Wishlist, Tapcart push and Klaviyo Objects for engagement.
Watch it, then bring us any retention or email engagement challenges you are looking to solve, and we’ll work through it with you. If you’d rather read, our playbook library has 14 step-by-step guides covering the same ground.
We’re at K:BOS, Klaviyo’s annual customer conference in Boston, today’s the last day. If you’re around, let us know, we’d love to connect.
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