As we head into the busiest shopping season of the year, we’re excited to share the latest Wishlist Plus enhancements - all designed to help you convert more shoppers, personalize every interaction, and simplify your workflows.
As we head into the busiest shopping season of the year, we’re excited to share the latest Wishlist Plus enhancements - all designed to help you convert more shoppers, personalize every interaction, and simplify your workflows.
This BFCM, re-engage your most valuable audience - shoppers who already showed intent.

You can now:
Start sending these campaigns to your Klaviyo account (if already connected).
Using Omnisend, Ometria, or another tool? We’ll help you set up similar campaigns.

Make your Wishlist emails as on-brand as the rest of your store. Paid plan users can now:
Available for merchants using Swym’s built-in email sender
We’ve upgraded the Share Wishlist experience to give you full creative control. You can preview and edit your Share Wishlist email templates: Update subject lines and message content - right from Wishlist Plus app dashboard.
Available for merchants using Swym’s built-in email sender.
Rolling out soon to Klaviyo, Omnisend, and Ometria. Stay tuned!
Managing Saving Items from cart for later just got simpler!
You can now configure SFL directly from your Shopify Admin (under the Configurations tab ).
Here’s what’s new: You can enable and customize your Cart Saves for later look and settings.

Your B2B customers can now create and manage wishlists across multiple locations - with location-specific pricing and catalogs. With the Swym for Sales add-on, your sales team can also place orders on behalf of customers, using the correct location-based pricing.

💼 Empower your B2B shoppers and sales teams with seamless wishlist-to-order workflows.
We’ve revamped the navigation experience inside your Swym Admin to make it faster and easier to find what you need.
If you’re using Klaviyo but haven’t connected it with Wishlist Plus yet, you’ll now see a Klaviyo Integration Banner inside your app.
Integrate in seconds to start sending personalized Wishlist Reminders, Price Drop Alerts, and Back-in-Stock notifications that bring shoppers back to buy.
👉 Follow this quick integration guide to unlock deeper shopper insights and boost your BFCM performance.
We’re proud to support The Boutique Hub’s Pink Friday - a nationwide celebration of small businesses and the communities they power.
At Swym, we believe in helping every brand - big or small - turn shopper intent into lasting relationships.
👉 Get involved in the Pink Friday movement and show your support for independent retail!
We’re thrilled to spotlight our tech partner Tapcart - the Shopify Plus-certified mobile commerce platform powering apps for brands like Princess Polly, Overstock, and Reebok. Together, Swym × Tapcart help merchants bridge web and mobile experiences, turning wishlist and push-driven engagement into measurable sales. Each month, over 2.2 million products are added to Swym Wishlists inside Tapcart apps - proof that mobile + intent signals are a conversion powerhouse.
Mention SWYM in “How did you hear about us?” for 15% off your Annual Plan!