PushOwl

Re-engage shoppers instantly with personalized web push notifications powered by Swym and PushOwl.

About PushOwl:

PushOwl is a Shopify-focused engagement platform powered by Brevo that combines web push notifications, email, SMS, and automation to help ecommerce stores drive higher engagement and recover lost revenue. It enables features such as abandoned cart alerts, back-in-stock reminders, flash sale notifications, and behavior-based push campaigns. With segmentation by customer actions/behavior, prebuilt automation workflows, newsletter pop-ups, and support for multiple notification types, it offers a toolset for increasing retention and conversion. For Shopify merchants seeking lightweight, easy-to-set-up omnichannel messaging, PushOwl gives a unified interface and powerful growth-oriented features.

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Integration summary:

The Swym + PushOwl integration enables brands to instantly re-engage high-intent shoppers through personalized web push notifications. By combining Swym’s shopper intent signals—like wishlist activity and product availability changes—with PushOwl’s powerful push messaging, merchants can deliver timely alerts that drive shoppers back to complete their purchases. This integration enhances your existing email and SMS strategies by adding an always-on, high-visibility retargeting channel, helping boost conversions and reduce lost sales opportunities.

How it works:

Swym integrates with PushOwl using Shopify Flow as an intermediary. When Wishlist Plus or Back in Stock Alerts is connected to Shopify Flow, Swym publishes event triggers—such as when a shopper adds an item to their wishlist or when a product comes back in stock. Merchants can then build custom workflows in Shopify Flow to consume these Swym triggers and link them with PushOwl actions to send web push notifications. Each trigger carries rich event metadata, including product and shopper details, allowing merchants to personalize push notification content for higher engagement and conversions.

Setup guide: https://help.getswym.com/en/articles/12330991-pushowl-integration-via-shopify-flow

Frequently asked questions

Which Swym apps currently support an integration with PushOwl?

The Swym + PushOwl Integration is supported by the Wishlist Plus, Swym Back in Stock Alerts and Gift Registry apps.

Do we need to be on a paid plan for this integration to work?

The PushOwl integration is available for merchants on the Pro or above plans of the Back in Stock Alert app or Wishlist Plus app. Since this integration relies on Shopify Flow as an intermediary, the merchant should be on a paid plan of Shopify.

Still have questions?

Looking for more specifics on our technology integrations? Please review our help documentation, or email us with your question.

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