Campaigns Home
Theme: Treat Yourself – Wishlist Offer
Hook: No +1 needed this Singles’ Day. Shop your wishlist picks and treat yourself—because you deserve it.
How it Works:
The event runs for 24–48 hours, creating urgency and exclusivity.
Eye-catching shoes, statement bags, trending apparel—perfect wishlist items shoppers love to splurge on for themselves.
Luxurious skincare, high-end makeup, and pamper kits ideal for self-gifting vibes.
Wireless earbuds, smart gadgets, and sleek accessories that feel like treats.
Aromatherapy diffusers, cozy blankets, and decor upgrades that comfort and delight.
Singles’ Day is a celebration of independence and self-love. Encouraging shoppers to indulge in what they already want—via their wishlists—makes this moment feel more personal and empowering.
Using wishlist data to target shoppers with offers on the exact items they’ve saved is the ultimate in personalization. It eliminates guesswork and nudges the shopper toward guilt-free checkout.
The campaign taps into the joy of self-reward. It turns shopping into a celebration of self-worth—not just a discount event—which drives stronger engagement and brand connection.
Running this campaign ahead of Black Friday primes shoppers to buy now and return for more. It helps clear pre-holiday inventory while building emotional momentum into peak season.
Running this campaign ahead of Black Friday primes shoppers to buy now and return for more. It helps clear pre-holiday inventory while building emotional momentum into peak season.
It’s Called Singles’ Day for a Reason
Who says you need a +1 to get what you want? Your wishlist picks are now on sale for Singles’ Day—because you deserve it. But hurry, this celebration of you won’t last long.
Wishlist Favorites. One-Day Deals.
Just for you—and just for today. Grab your wishlist favorites while they’re still on sale. You’ve earned this.
🎉 Singles’ Day = Self-gifting day. Your wishlist picks are now on sale 👉 [link]
⏳ Last chance to treat yourself — wishlist deals end tonight! 👉 [link]
“These wishlist picks? On sale now. Because you deserve it 💁♀️” — fast cuts with wishlisted products and lifestyle shots.
“Are you a Practical Shopper or an Indulgent One?” — use quiz responses to link to wishlist categories.
“Show us what you bought for yourself this Singles’ Day! Tag us for a feature 💖”
#TreatYourself #SinglesDayWishlist #WishlistSale #JustForMe
Tease “Treat Yourself” event via email and social
Send wishlist reminder + sneak peek of discounts
Launch full Singles’ Day campaign — email/SMS blast + homepage takeover
Send final reminder — “Last call” to check out wishlist at discounted price
Helping e-commerce brands craft a more seamless experience for their customers
