Campaigns Home
Theme: “Spook-tacular Wishlist Sale”
Hook: Your wishlist faves just got haunted with Halloween discounts. Snag them before they vanish into the night!
How it Works:
Halloween provides an opportunity for retailers to showcase seasonal styles, spooky-themed clothing, or accessories. Items like Halloween-themed tees, costumes, jackets, and shoes make excellent wishlist additions. Shoppers can grab these at a discount while adding a festive touch to their wardrobe.
Beauty brands can capitalize on Halloween’s fun factor by offering themed skincare bundles, spooky makeup collections, or beauty tools. A wishlist-driven Halloween sale can help customers pick their favorite beauty products at discounted prices, especially those that are perfect for Halloween glam.
Halloween-themed home decor such as pumpkins, spooky lighting, and decorative items create perfect wishlist items. Shoppers looking to add festive touches to their homes will be thrilled to get Halloween discounts on these items, making this a great category for the campaign.
With families preparing for Halloween celebrations, toys and games make excellent wishlist picks. From themed board games to Halloween costumes for kids, this category is ripe for wishlist engagement and spook-tacular savings.
Gadgets, such as smart home devices, Halloween-themed tech accessories, or electronics perfect for spooky movie nights, can be offered at a discount. These high-demand items are typically wishlisted by customers ahead of time and will see high conversion during a Halloween-themed promotion.
Seasonal treats, gift baskets, and gourmet products related to Halloween (think candy, themed snacks, and party kits) can be a great fit for this campaign. Encourage customers to wishlist festive food and beverage products that will add excitement to their Halloween celebrations.
Halloween is the perfect occasion for flashy, themed sales — and tying discounts directly to wishlist items creates personalized urgency shoppers can’t resist.
Wishlist items already reflect what shoppers want. A spooky sale on those items during a festive moment is a recipe for quick conversions.
Halloween’s playful, mischievous vibe makes it fun to experiment with creative campaign language, visuals, and offers, getting shoppers emotionally invested.
Shoppers will revisit and update their wishlists to check what’s discounted — giving merchants fresh shopper data and engagement ahead of holiday season.
Shoppers will revisit and update their wishlists to check what’s discounted — giving merchants fresh shopper data and engagement ahead of holiday season.
Your wishlist picks are part of our Halloween Spook-tacular Sale! Discounts are haunting your faves — but only for a limited time. Don’t let them disappear into the night…
Those wishlist deals you’ve been eyeing? They’ll be gone like ghosts by midnight! Grab them while you still can.
👻 Halloween treat alert! Your wishlist picks just dropped in price.
Hurry 👉 [link]
🎃 Last call! Your wishlist deals vanish at midnight 👉 [link]
Encourage followers to "dress up" their wishlist by picking Halloween-themed items they’d love to buy. Host a fun contest asking users to submit their spookiest wishlist, and reward the winner with a special Halloween gift or a discount. This not only generates engagement but also promotes wishlist activity.
Leverage urgency by posting countdowns on Instagram, Facebook, and Twitter. Highlight that the Halloween discounts are vanishing in 48 hours, 24 hours, or just a few hours. Countdown posts can use fun visuals with creepy elements to align with the Halloween theme, like ghosts, pumpkins, and eerie typography.
Tease a mystery Halloween-themed gift or freebie for customers who purchase wishlist items. Post sneak peeks or riddles leading up to the reveal, and share the surprise freebie on social media once it’s revealed. This will encourage customers to make a purchase in the hopes of unlocking something special.
#WishlistHaunt #SpookySavings #HalloweenWishlist
Engage users with Halloween-themed polls or quizzes that relate to your wishlist items. For example, "Which Halloween costume would you wear?" or "What’s your favorite spooky snack?" Encourage followers to participate by offering a chance to win a discount or Halloween gift.
Tease wishlist discounts, boost wishlist activity.
Apply discounts and set up alerts.
Send price drop alert emails & texts.
Send final call.
Share results, top picks, and thank shoppers.
Helping e-commerce brands craft a more seamless experience for their customers
