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Christmas Eve & Day

Wishlist Flash Sale Frenzy

Region:
Industry:
Retail
Dec 2025

Campaign Concept

Theme: Wishlist Flash Sale Frenzy
Hook: Last-minute shoppers — your wishlist picks are now on flash sale for a limited time. Shop now before they vanish!

How it Works:

  • Merchants trigger flash sales on the most wishlisted items during Dec 24–25.

  • Personalized emails and SMS alerts notify shoppers that their wishlist items are on limited-time sale.

  • Countdown banners, stock scarcity cues, and mobile-optimized CTAs drive urgency and click-through.

Optional: Add “gifting mode” toggles (e.g., gift wrap or same-day pickup flags) to enhance usability.

Industries Best Suited For

Fashion & Apparel

Winterwear, party outfits, and cozy loungewear are popular wishlist picks for self-gifting and end-of-season purchases.

Beauty & Skincare

Holiday kits, skincare sets, and glam bundles often linger on wishlists until the final moment — a flash deal is the final push.

Home & Furniture

Festive decor, throws, lighting, and post-gifting upgrades (e.g., furniture, storage) drive last-minute conversions.

Electronics & Gadgets

Tech accessories and smaller electronics make great last-minute gifts — and many are sitting in wishlists waiting for a deal.

Why This Campaign Could Work

Timing Is Everything

December 24–25 is the final frontier for holiday shopping. Shoppers are in last-minute gift mode, and a wishlist-powered flash sale taps into both their urgency and their desire to find the perfect presents.

Wishlist-Powered Relevance

Customers already know what they want — they’ve wishlisted it. Now, with the clock ticking, you’re giving them a reason to act. It’s personal, timely, and built for conversion.

Urgency & FOMO Built In

With hours left before the holiday ends, the pressure is on. A flash sale on wishlist items creates the perfect mix of limited-time urgency and “get it before it’s gone” excitement.

End-of-Season Gifting Push

This campaign aligns with the peak of gift completion behavior, making it ideal for seasonal categories, last-minute bundles, and impulse upgrades.

This campaign aligns with the peak of gift completion behavior, making it ideal for seasonal categories, last-minute bundles, and impulse upgrades.

Email & SMS Templates

Campaign Kick-Off Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
🎉 Flash Sale: Wishlist Faves at Unbeatable Prices – Shop Now!

Grab Your Wishlist Picks Before They're Gone!

The clock is ticking and your wishlist just went on sale! Score last-minute gifts and treat-yourself moments with flash deals on the items you’ve been eyeing — but don’t wait.

Shop the Flash Sale Now
EMAIL TEMPLATE

Reminder Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
⏳ Last Chance! Wishlist Flash Sale Ends Tonight

Don’t Miss Out — Flash Sale Ends in Hours

Your wishlist picks are still waiting… but not for long. This is your final shot to grab the best deals of the season before they disappear.

Shop Before It’s Gone
EMAIL TEMPLATE

🎁 Flash Sale Alert: Your wishlist items are now on sale! Act fast 👉 [link]

SMS TEMPLATE.

⏰ Final Hours! Wishlist flash sale ends tonight — shop now 👉 [link]

 SMS TEMPLATE.
 SMS TEMPLATE.

Social Media Promo Ideas

Flash Sale Countdown Posts

“Only 12 hours left to shop your wishlist! Grab these flash deals before they melt away.”

Urgency Story Series

“Your wishlist picks are live — but not for long.” Use stickers, timers, and real-time engagement prompts.

Wishlist Win Reels

“POV: You waited until the 24th and still scored the wishlist deal of the season 🎁” — short, fast-paced, and festive.

Branded Hashtags

#WishlistFrenzy #FlashWishlistSale #LastMinuteGifting #HolidayWishlistRush

Campaign Timeline

Dec 22–23

Tease the flash sale via social posts and “get ready” emails to wishlist holders. Optional: Add countdown banners on PDPs and homepage.

Dec 24

Trigger flash sale on wishlist items. Send personalized email + SMS alerts. Push hard on social with countdowns and urgency creatives.

Dec 25

Send reminder blast — “last few hours” emails + SMS. Highlight low stock, ending soon, and final gift-buying moments.

Dec 26

Send a wrap-up email: “Here’s what you missed” + “Start your New Year Wishlist.” Optionally prompt users to refresh or update wishlist.

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