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Theme: Wishlist Restock Frenzy
Hook: You wanted it — it’s back. Grab your wishlist favourites while Black Friday deals last! 🚀📦
How it Works:
Trigger personalized alerts via email and SMS to notify shoppers their item is back — and on sale.
Ideal for high-demand styles like viral dresses, seasonal outerwear, or limited-edition pieces. Perfect use case for restock urgency + wishlist interest.
Highly size-sensitive and frequently out of stock — restock alerts help win back lost sales and reduce friction.
Small but mighty — items like crossbodies, hats, or belts are often restocked in peak sale windows. Great for driving cart upsells too.
For brands with exclusive capsule drops or limited-run collections, this campaign fuels hype and re-engages your most loyal shoppers.
Black Friday is one of the biggest sale days globally — and Australian shoppers are tuned in. It’s the ideal time to turn wishlist intent into action by alerting shoppers that their previously sold-out favourites are finally back.
Shoppers often wishlist items that go out of stock before they can buy. This campaign leverages restock notifications to re-engage them when it matters most — during peak sale urgency.
The combination of restock alerts + Black Friday deals = high urgency and high conversion potential. Shoppers don’t want to miss out twice, especially when it’s tied to limited-time discounts.
Black Friday aligns with gifting, wardrobe refreshes, and end-of-season hauls — making it the perfect context for surfacing restocked, previously unavailable items that were already in high demand.
Black Friday aligns with gifting, wardrobe refreshes, and end-of-season hauls — making it the perfect context for surfacing restocked, previously unavailable items that were already in high demand.
You Missed It Once — Don’t Miss It Again
Your most-wanted wishlist pick is back — just in time for Black Friday. Limited quantities, mega discounts, and serious urgency. Ready to act fast this time?
Your Wishlist Faves Are Going (Again!)
They’re back — but not for long. Black Friday restocks are flying off the shelves. Shop now or regret it later.
🚀 Your wishlist fave is BACK and on sale for Black Friday — act fast 👉 [link]
⏳ Don’t miss the restock again! Wishlist items disappearing soon 👉 [link]
“You asked, we restocked 👻” — show wishlisted pieces coming back just in time for Black Friday.
“This one’s back 👀” — use product stickers, tags, and swipe-ups to highlight just-restocked items.
Share real-time quotes or UGC from people who finally got the item they missed: “Got it this time 🙌”
“The most-wishlisted styles are coming back for 48 hours only. Get ready.” Pair with bold visuals and product teases.
Tease restocks with wishlist-centric language across email & IG
Launch wishlist restock campaign — trigger alerts + social push
Share UGC of top restocked items and shopper reactions
Final push: “Gone again” messaging + FOMO recap
Helping e-commerce brands craft a more seamless experience for their customers
