Campaigns Home
Theme: “Better Than Prime”
Hook: Beat the Prime Day rush. Get alerts on price drops for your wishlisted items — before anyone else.
How it Works:
Trendy dresses, shoes, jackets, or accessories that often drop before season change make wishlist price alerts irresistible.
High-interest items like headphones, tablets, or smartwatches are frequently wishlisted — and price-sensitive.
Premium bundles, limited-edition sets, and skincare regimes are commonly wishlisted, but often purchased only when discounted.
Large items like sofas or appliances, as well as functional decor and cookware, are high-AOV wishlist items — ideal for this campaign.
Amazon Prime Day drives massive buzz and urgency — and every retailer is fighting for shopper attention. Delivering price drop alerts on wishlisted items gives your store a personal, proactive edge that cuts through the noise.
Shoppers already know what they want — they’ve wishlisted it. Letting them know the moment a price drops makes their experience feel VIP and intentional, not random or spammy.
Instead of broadcasting generic discounts, this campaign activates price drops only for what shoppers truly want. It feels tailored, relevant, and urgent — increasing open rates, clicks, and conversions.
Alerts create a sense of exclusivity and real-time opportunity — ideal for Prime Day competitors who want to offer better experiences, not just lower prices.
Alerts create a sense of exclusivity and real-time opportunity — ideal for Prime Day competitors who want to offer better experiences, not just lower prices.
Beat Prime Day — Get the Best Deals on Your Wishlist First!
Why wait for Prime Day when you could get first dibs on price drops for your wishlist favorites? Sign up for personalized alerts now and be the first to know when your picks go on sale.
You’re First in Line for This Deal!
You’ve been waiting — and your patience paid off. One of your wishlist picks just dropped in price. Hurry, before it’s gone!
Campaign Start:
📉 Price drop alert! One of your wishlist items just went on sale 👉 [link]
Reminder:
🚨 Still in stock — your wishlist deal’s live. Grab it before it’s gone 👉 [link]
“Wish you could get a heads-up when your favorites go on sale? You can — sign up for price alerts and beat Prime Day.”
Use a carousel or reel to count down to Prime Day — and pitch your alternative: “Deals that find you.”
Ask customers to share when they scored their wishlist item at a deal. Reward shares with bonus points or early access.
#BetterThanPrime #PriceDropAlert #WishlistDeals #SmartShopperMove
Announce the “Better Than Prime” campaign. Encourage shoppers to enable price alerts.
Remind shoppers to wishlist items and opt-in for alerts. Highlight hot categories.
Begin sending personalized price drop alerts as Prime Day kicks off.
Celebrate shoppers who scored deals, promote UGC, and tease future wishlist drops.
Helping e-commerce brands craft a more seamless experience for their customers
