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Holiday Season Prep

Glam Wishlist Gifting Guide

Region:
Industry:
Beauty
Nov 2025

Campaign Concept

Theme: “Glam Wishlist Gifting Guide” – Holiday Edition
Hook: Make gifting easy (and fabulous). Share your wishlist and get the glam you actually want this year. 💄🎄

How It Works:

  1. Prompt shoppers to update their wishlist with holiday kits, glam sets, and beauty bundles.

  2. Encourage them to share the wishlist with friends, partners, or family members.

  3. Add “gift-friendly” tags or filters so givers know which wishlist items are easy to buy and ship.

Industries Best Suited For

Cosmetics & Makeup Brands

Makeup gift sets, palettes, and glam kits are top wishlist targets. This campaign converts them via gifting intent and shared links.

Skincare Brands with Routines or Kits

Shoppers can wishlist an entire “Winter Skincare Glow-Up” and send it as a bundled gift guide to friends or family.

Luxury or Clean Beauty Brands

This audience expects thoughtful gifting. A shared wishlist reinforces their preference for quality, experience-based shopping.

Multibrand Beauty Retailers

If your store includes a wide variety of brands or categories, you can push full routine lists or category-specific gifting guides with ease.

Why This Campaign Could Work

The Holiday Season Starts with Lists—Literally

Your shoppers are already in gift mode, and beauty is one of the most wishlisted categories. Help them turn their personal wishlist into a ready-to-share gift guide.

Solves the Gifting Guesswork Problem

Givers want to get it right. A shareable wishlist filled with curated beauty picks makes their job easy—and your conversion rate even easier.

Promotes Gifting + Self-Gifting at the Same Time

Shoppers may buy from their own wishlist while sharing it with others. It’s the perfect way to increase AOV while capturing seasonal traffic from both sides.

Ideal for Bundles, Kits, and Sets

Beauty shoppers love gifting-ready bundles. This campaign helps them wishlist entire routines, looks, or glow kits to share with their inner circle.

Beauty shoppers love gifting-ready bundles. This campaign helps them wishlist entire routines, looks, or glow kits to share with their inner circle.

Email & SMS Templates

Kick-Off Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
💄 Want the Right Gifts This Year? Share Your Wishlist

Gifting, Simplified

Whether you’re a glam lover or skincare queen, your wishlist holds the answers. Share it now so your favorite people can gift you what you really want.

Build My Gift Guide
EMAIL TEMPLATE

Reminder Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
🎁 Haven’t Shared Your Beauty Wishlist Yet?

The Easiest Way to Get the Glam You Want

Let them skip the guessing game — your wishlist is the best holiday shopping guide they’ll see all season.

Share Now
EMAIL TEMPLATE

💋 Your wishlist = your holiday gift guide. Share it now 👉 [link]

SMS TEMPLATE.

🎄 Haven’t shared your beauty list yet? Now’s the time 👉 [link]

 SMS TEMPLATE.
 SMS TEMPLATE.

Social Media Promo Ideas

Holiday Glam Wishlist Reel

Show a shopper creating and sharing their wishlist → gift arrives → glam reveal. CTA: “Share yours now.”

Tag-a-Gifter Post

Create a “Here’s what I actually want” post template. Caption: “Tag someone who needs this link.”

Fill-in-the-Blank Story Template

“My holiday wishlist must-haves: ____, ____, ____.” Add “Link in bio to share yours!”

Gifter’s Guide Stories

“Top 5 wishlist items everyone’s sharing this week.” Swipe up to view full gifting collection.

Campaign Timeline

Nov 1–2

Launch wishlist sharing campaign with banners and holiday visual updates

Nov 3–5

Promote sharing via social, UGC prompts, and reminder emails/texts

Nov 6–8

Highlight shared wishlist-friendly bundles + cross-promote with gift givers

Nov 9

Optional follow-up: “Top Wishlisted Beauty Gifts This Week” email

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