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Theme: “Better Than Prime: Beauty Edition”
Hook: Why scroll 1,000 Prime Day deals when your wishlist already knows what you need? 🎯💅
How It Works:
Highlight the difference: these are not random deals — they’re what you saved, and they’re on sale now.
Lipsticks, palettes, and viral TikTok products are often saved with high intent — and convert well with targeted offers.
High-AOV or ingredient-conscious shoppers often wait for price drops. This campaign activates them with perfect timing.
Fragrances are often wishlisted but not impulse-purchased. Personalized drops give the extra push.
Popular picks like masks, serums, and exfoliators thrive during Prime hype — especially when you make it feel custom and calm.
Shoppers are already in buying mode — but overwhelmed by irrelevant promos. This campaign meets them with exactly what they wanted: their wishlist faves, finally on sale.
Instead of blasting deals, you're serving precision: high-intent beauty products that shoppers already saved, now discounted and ready to convert.
Your edge is personalization. Beat the Prime chaos by offering relevant deals that feel curated and exclusive — not algorithmic.
Use wishlist data to convert demand without discounting everything. It's a lean, high-converting strategy with built-in urgency.
Use wishlist data to convert demand without discounting everything. It's a lean, high-converting strategy with built-in urgency.
Beauty Deals Picked Just for You
Why waste time on endless Prime Day scrolls? Your wishlist knows what you want — and now those faves are finally on sale.
You Saved Them. We Marked Them Down.
Your wishlisted beauty picks are hot — and going fast. Grab your personalized Prime Day deals before midnight!
🎯 Prime Day’s noisy — your wishlist is not. Your beauty faves are now on sale 👉 [link]
🕛 Final chance! Your wishlist deals end at midnight. Shop now 👉 [link]
Side-by-side: chaotic Prime Day scroll vs. a calm shopper opening a wishlist alert with exactly what they wanted. CTA: “Smarter shopping starts here.”
Use IG countdowns for the Prime Day window. Add swipe-ups to “Your Beauty Deals” or wishlist-enabled collections.
Slide 1: “Before Prime: Confused.” Slide 2: “After Wishlist Alert: Glowing.” Add real product examples.
Encourage followers to share a wishlist item they finally got from your sale. Repost with branded overlay: “Better Than Prime.”
Sync top discounted SKUs with wishlist data
Send personalized wishlist price drop alerts (email + SMS)
Run social content and push urgency through reminder messages
Optional wrap-up: “Top Wishlist Wins from Prime Week” campaign highlight
Helping e-commerce brands craft a more seamless experience for their customers
