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Halloween

Spooky Glam Flash Sale

Region:
Industry:
Beauty
Oct 2025

Campaign Concept

Theme: “Spooky Glam Flash Sale” – Halloween Wishlist Edition
Hook: Your wishlist faves just got spooky-good. For 48 hours only, glam meets ghost with Halloween beauty steals. 🦇✨

How It Works:

  1. Identify wishlist items included in your Halloween flash sale (e.g. bold shadows, deep lipsticks, shimmer highlights).

  2. Trigger flash sale alerts via email and SMS with spooky-glam themed messaging.

Emphasize urgency with phrases like “Fright-night savings vanish soon” and “Midnight expiration.”

Industries Best Suited For

Makeup & Color-Cosmetics Brands

Great for bold palettes, liners, highlighters, and vampy lips. These products thrive in Halloween campaigns.

Fragrance & Body Care

Seasonal or moody scents pair well with glam looks. Wishlist flash deals make these feel special and gift-worthy.

Beauty Brands With Limited Editions

If you release Halloween shades or themed packaging, this campaign amplifies scarcity and holiday relevance.

Gen Z-Targeted Brands

Halloween is a big content moment for younger audiences. Tap into their energy with themed wishlist nudges.

Why This Campaign Could Work

Halloween + Beauty = Creative Goldmine

From bold lips to dramatic eye looks, Halloween is a peak beauty engagement moment. A themed flash sale targeting wishlist items makes it timely, relevant, and exciting.

High Intent, High Fun

Wishlist-based flash sales feel personal — and when wrapped in a spooky, glam theme, they tap into seasonal FOMO without needing a sitewide discount.

Great for Moving Statement Products

Halloween is a permission slip to go bold. Use this campaign to move eye-catching or dramatic wishlist products that need a little extra push to convert.

Short Window = Fast Decisions

Flash sale + wishlist = urgency layered over intent. With the holiday approaching, you’ll create “buy it now or regret it” energy that drives clicks.

Flash sale + wishlist = urgency layered over intent. With the holiday approaching, you’ll create “buy it now or regret it” energy that drives clicks.

Email & SMS Templates

Kick-Off Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
💄 Boo! Your Wishlist Just Went on Sale

Spooky Glam, Wishlist Style

That deep lipstick? Those bold shadows? You saved them — and now they’re marked down for 48 hours only. Get them before they vanish.

Shop My Wishlist
EMAIL TEMPLATE

Reminder Email

To:
firstReceiver@sample.com
Cc
Bcc
Subject:
⏳ Final Hours of Spooky Glam

These Fright-Night Faves Are Almost Gone

Your wishlist items are haunting you for a reason. Don’t let Halloween glam slip away — these prices disappear at midnight.

Shop Now
EMAIL TEMPLATE

👻 Spooky Glam Alert: Your wishlist faves are on sale for 48 hours 👉 [link]

SMS TEMPLATE.

🕛 Last chance! Wishlist deals vanish at midnight. Shop Halloween glam now 👉 [link]

 SMS TEMPLATE.
 SMS TEMPLATE.

Social Media Promo Ideas

Haunted Glam Reel

Show a shopper transforming into a glam witch using wishlist items. CTA: “Check your wishlist — your glam just got spooky.”

Poll Stickers: “Which Wishlist Treat Would You Pick?”

Run stories with spooky-glam product matchups. Swipe up to shop each.

Flash Sale Countdown Stories

Use timers + dripping blood or sparkle filters. Link to wishlist-enabled Halloween deals.

UGC Costume Tutorials

Encourage creators to use wishlist products in a Halloween look tutorial. Caption: “Wanna recreate this? It’s in your wishlist — and on sale.”

Campaign Timeline

Oct 26

Sync flash sale SKUs with wishlist data + prep messaging

Oct 27 (AM)

Launch spooky-glam themed flash sale emails and SMS alerts

Oct 28 (PM)

Push final call content across email, SMS, and social with countdown urgency

Oct 29

Optional: Recap email – “Spooky Glam Bestsellers You Missed”

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