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Theme: Trending Now: Buy It Later Picks
Hook: Your wishlist is trending — and it’s finally on sale. Don’t miss your chance to buy now, pay later! 🚗💼
How it Works:
Promote that shoppers can snag trending items now and pay later, riding both the wishlist and Afterpay hype.
Ideal for promoting trending jackets, dresses, statement pieces, and capsule wardrobe heroes. Afterpay lowers friction for higher-AOV fashion buys.
Perfect for pushing sneakers, boots, and fashion-forward heels shoppers love but often delay buying. Wishlist + Afterpay makes for an easy conversion combo.
From totes to crossbodies, accessories are highly wishlisted and perfect for Afterpay promotions. Bundling these with outfit sets can also increase cart value.
Younger shoppers are especially Afterpay-savvy — and often wishlist-led. Combine price drops, trend-forward styles, and flexible payments for fast conversions.
Afterpay Day is one of the most anticipated online shopping events in Australia, drawing deal-hungry and high-intent shoppers. This moment is perfect for re-engaging wishlist users with trending fashion picks they've been eyeing — now made easier to purchase with installment options.
By highlighting your most-wishlisted fashion items, you're using real customer data to shape the promotion. These picks reflect what your audience already wants, making them more likely to engage and convert during the sale.
Pairing trending wishlist items with limited-time Afterpay Day discounts gives shoppers a double nudge — urgency and affordability. The option to split payments lowers the barrier to buy, especially for higher-ticket fashion items.
Mid-August is a transition point in fashion — shoppers are ready to shift from deep winter styles to pre-spring edits. This campaign allows brands to promote wishlist items that are both trending and seasonally relevant.
Mid-August is a transition point in fashion — shoppers are ready to shift from deep winter styles to pre-spring edits. This campaign allows brands to promote wishlist items that are both trending and seasonally relevant.
Trending Now — Buy It Later
The most-wishlisted items are here, and so is your chance to grab them. Shop our Afterpay Day edit featuring trending styles you (and everyone else) love — now available in 4 easy payments.
Trending, Wishlisted, Almost Gone
Your trending wishlist faves are about to disappear! Grab them now while Afterpay Day deals are still on — it’s now or never.
🚨 Afterpay Day picks are live! Your wishlist faves are trending — and on sale 👉 [link]
⏳ Final hours! Grab your wishlist top picks with Afterpay before deals end 👉 [link]
“Our most-wishlisted fits just dropped — now with Afterpay 😍” Highlight top looks in fast-cut reels.
Let followers vote on trending wishlist items: “Which one should we restock first?” or “What’s in your cart?”
Share styled looks featuring wishlisted items + a callout: “Now trending, now on Afterpay.”
Feature influencers or loyal customers showcasing their most-wanted items — “I finally got my wishlist fave on Afterpay Day!” Add tags and UGC highlights.
Tease “Trending Wishlist” items via email and social channels
Launch Afterpay Day campaign — push emails, SMS, and collection
Mid-campaign push + influencer UGC rollout
Final reminders and urgency content across all platforms
Helping e-commerce brands craft a more seamless experience for their customers
